MaidPro University, an interactive eLearning course for franchise training
A 30-minute narrated course with demonstrations, knowledge checks and a graded quiz replaced PowerPoint files, binders and a training video across the franchise's locations.

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170
franchise locations when we built the course
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30
minutes of narrated eLearning
About MaidPro
MaidPro is a home cleaning franchise. Since 1992, MaidPro University has helped professional housecleaners add the personalized details that exceed expectations for the care and quality of a clean home.
It has grown to more than 250 locations across the US and Canada.
Training that would unify the brand
When we built the course, MaidPro had 170 locations across the US and Canada. The franchise needed training that would unify its brand, create continuity across its partners and fix the pain points of its existing training: PowerPoint files, binders and a one-hour training video.
The first engagement was a small 13-slide course that let MaidPro prove the concept and confirm that franchise partners would adopt the new training. The Custom Learning team worked closely with MaidPro to create an inspiring, presentation-style eLearning series.
What the course includes
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Full narration
A voiceover actor narrates the course, supported by basic animations, demonstration videos, diagrams and plenty of images.
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Practical examples
Practical examples and how-to demonstrations connect the concepts and reinforce the MaidPro brand.
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Checks and a graded quiz
Knowledge checks, drag-and-drop activities and an automatically graded final quiz build learner confidence and show whether the course meets its learning objectives.
Inside the course
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The course title screen -

Why special touches matter -

Photos of finished rooms -

A knowledge check
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Project goals
- Professionalize the training and bring it up to date
- Improve the course, the user experience and the administration behind it
- Make training easy to use for learners and administrators
- Provide robust reporting and compliance management
- Integrate with MaidPro's in-house CRM
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Challenges
- Many franchises do things their own way, so the training had to be something every partner would adopt
The result
MaidPro was so pleased with the first mini-course that it showed it off at a convention, where it was a big success. MaidPro then commissioned the Custom Learning team to create a 30-minute course with learning exercises, engaging visuals and knowledge checks. Voiceover narration carries the branded experience, and an automated multiple-choice quiz gives learners quick feedback on each topic.
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Types of interactivity
- Animated diagrams
- Voice actor narration
- Navigation
- Minor animations
- Knowledge checks
- Graded quizzes
- Automated test results
- Drag-and-drop activities
- Graphic design and illustration
- Demonstration videos
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Where the content started
Prepared: MaidPro was already delivering training with existing documents and videos.
How can we help with a program like this?
Tell us what you're working on and we'll suggest where to start. We reply within three business hours.
Hello, I'm Sonia, and I'm here to help you.
SMB Sales

Hello, I'm Josh, and I'm here to help you.
Senior Sales Director

Hello, I'm Philip, and I'm here to help you.
Senior Sales Director

Hello, I'm Alan, and I'm here to help you.
Account Manager

Hello, I'm Jennifer, and I'm here to help you.
Leader, Custom Learning Team
Hello, I'm Brayden, and I'm here to help you.
Senior Sales Director